Game Changers Wanted: Apply Now

The ProVeg Incubator is taking applications from pioneering plant-based, fermentation, and cultured-food startups to join the next edition of it’s accelerator programme.

Innovative companies that are developing alternatives to animal-based products, ingredients, and  services anywhere in the world are eligible to apply.

Startups that are accepted to the Incubator are supported with a tailor-made accelerator programme, up to €200,000 in funding, one-on-one expert mentoring, and access to the Incubator’s extensive networks of industry contacts.

The ProVeg Incubator is one of the world’s leading alt-protein accelerators, exclusively supporting companies that are transforming the global food system.

Since its launch in 2018, the Berlin-based ProVeg Incubator has worked with over 50 startups from around the world. Collectively, those startups have raised more than €35 million and are selling products in over 15,000 stores.

Applications for the upcoming cohort are being accepted on a rolling basis, so the sooner the better when it comes to handing one in! The final deadline for applications is Sunday, 18 July 2021, with the programme planned to kick off in September. Interested founders should apply by going to

Albrecht Wolfmeyer, Head of the ProVeg Incubator, said: “We look for impact-driven founders with innovative, scalable, and defensible technologies and solutions that are backed by a stellar team.

“Innovative approaches to develop and scale the production of plant-based and cultured meat alternatives and all kinds of fermentation-based protein alternatives are especially exciting. Although we are open to receiving applications across all categories, egg, seafood, chicken and other meat alternatives have a particular strategic focus for us.

“Due to the COVID-19 pandemic, we are again planning to host the upcoming edition of our programme online. Although we miss meeting our founders in person, this is the safest option at present and it actually makes our programme even more accessible.

“Since the start of the pandemic, we have received an increasing number of startup applications from China, India, and Latin America, for example, and we’re delighted to be continuing to expand our global reach.”

ProVeg Incubator alumni include Better NatureVly Foods, Mondarella, Greenwise, MushlabsFormo, PlantcraftRemilk, Hooked, Cellular Agriculture, Update Foods, and the nu company.

Clémence Landeau, Founder of Update Foods, said: “The ProVeg Incubator is the perfect place for food startups to scale. The accelerator programme provides a strong entrepreneurial ecosystem and a supportive but challenging environment, with input from experienced mentors and sharp analysts.

“When we looked at the previous startups it has supported, the potential of the ProVeg Incubator was immediately clear to us. We are convinced that it is just what we need to reach for the sky.”

As part of the food awareness organisation ProVeg International, the ProVeg Incubator is committed to the mission of reducing global animal consumption by 50% by the year 2040.

To stay up to date with all the latest news about the ProVeg Incubator, please go to our website or follow us @provegincubator on LinkedIn, Twitter, and Instagram.


  1. For more information on the ProVeg Incubator, check out
  2. ProVeg Incubator is part of ProVeg, a leading food awareness organisation working across four continents. More information can be found at
  3. The ProVeg Incubator works with strategic partners Blue Horizon Ventures and M-Industry, as well as a number of oher investors and partners, including the Association of Alternative Food Producers, Atlantic Food Labs, Beyond Advisors, the European Institute of Innovation and Technology, Good Seed Ventures, Katjesgreenfood, New Crop Capital, NX-Food, Purple Orange Ventures, Veg Capital, and VegInvest.

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